Mechanical and Electrical Engineer specializing in Data Science and Motorsport Engineering, passionate about merging data with motorsport for career growth.
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I am pursuing a career at the interface of Data Science and Motorsport Engineering, motivated by a desire for innovation and performance. With a background in Mechanical and Electrical Engineering and a Masters in Motorsport Engineering, I provide a distinct set of technical talents and a thorough grasp of the motorsport sector.
After working as a Junior Data Scientist for 3 years, I am excited about using data to push the boundaries of performance in racing, with the goal of making a meaningful contribution to this dynamic industry.
Developed DMA maps for individual retailers and campaigns, showcasing segmented market areas. Through color-coding, I show the visit conversion rates for each retailer, providing invaluable data-driven guidance
for targeted marketing strategies.
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Developed a map showcasing COVID-19 mortality rates in Mexico, followed by an analysis of mortality rates within each state where the company operates. This tool provided invaluable insights into the pandemic's
impact on both a national and localized level, facilitating informed decision-making.
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Introducing a MATLAB-based dynamic FEA tool for structural problems. Users input parameters, and the code calculates element stiffness matrices, assembles a global stiffness matrix, and applies boundary
conditions for solving. Post-processing retrieves stress vectors.
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Our final project dives into global suicide data from the WHO for 78 countries from 1987 to 2014. Analyzing geographic, social, and psychological patterns was our goal. We created an extensive webpage to
showcase our research making use of the abilities we developed during the bootcamp.
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I initiated the first Mechanical and Electrical Engineering Congress. Over three days, we hosted conferences featuring professionals who shared their experiences in different fields within mechanical engineering.
Students gained valuable insights into potential career paths.
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In 2019, I became President of my Bachelor's program. Teaming up with my career coordinator and other career presidents, we implemented impactful changes and executed successful university projects, showcasing
the power of collaboration and teamwork.
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"Marcela's course was an excellent introduction to the world of programming and allowed me to become familiar with Python packages that I later used to accelerate my professional growth. Her classes prepared me to feel ready to take on roles in technology companies that I never expected. I highly recommend it."
"Marcela's Python workshop was very helpful to get an introduction to Python and particularly the Panda's library. We worked on a wide array of hands on projects that allowed me to implement some of the knowledge and better understand the application of the tools I was learning. I would highly recommend her course and her friendly teaching."
"This course has helped me to finally learn the basics of Python. The structure of the course, combined with Marcela’s teaching style gave me the confidence and knowledge needed to start programming in these language using different resources. I would definitely recommend this course to anyone who is insterested in learning Python and doesn’t have any previous experience and/or knowledge."
My passion for motorsport drove me to seek an MSc in Motorsport Engineering at Oxford Brookes University. Throughout this program, I studied high performance vehicle engineering in depth, getting practical experience and collaborating with industry leaders. This experience not only ignited my passion for motorsports, but it also provided me with the knowledge and abilities necessary to thrive in this constantly evolving industry.
I completed my Bachelor's degree in Mechanical and Electrical Engineering from the Universidad Iberoamericana in Mexico City. Throughout my studies, I participated in a wide variety of courses and hands on projects that provided me with a solid foundation in mechanical and electrical engineering. The curriculum expanded my technical knowledge and helped me improve my problem solving skills, preparing me to face real-world engineering difficulties with confidence.
This 24-week program provided me with practical technical skills required to solve data-related problems. With a focus on VBA, Python, JavaScript, SQL, Databases, Tableau, Machine Learning, and Spark, I learned essential tools and techniques for data analysis and visualization. This Bootcamp was my first introduction to the world of data, and I've since grown and prospered in this field.
I did a semester abroad at the University of Glasgow. This experience helped to expand my knowledge while adjusting to a new educational environment in a foreign country. In addition to my coursework, I joined the energetic Swimming and Water Polo Club, which improved my time at university by encouraging involvement and building meaningful connections.
As an activity leader at EF Oxford I am committed to providing engaging activities for international students making sure our they have an awesome time. I lead all sorts of activities and trips that help them improve their English, get to know different cultures, and make friends. I want to make sure that every student feels appreciated and encouraged during their journey, whether they are seeing local sites or immersing themselves in the UK's rich culture.
Aki Technologies is a digital marketing company where I measured the impact of advertising campaigns on physical visits to advertised points of interest. I used Python and SQL to automate ETL procedures, generating intelligent reports that provided important client insights and identified upsell chances. In addition, I created and tested models that linked advertising IDs to basket IDs, which improved our understanding of customer behavior and helped us make strategic decisions.
I served as a consultant for Grupo Bimbo as a junior data scientist at ABRAXAS, particularly in their People Analytics division. Using Python in Dataiku, I streamlined processes, built models, and developed solutions for data analysis and technology. Among my duties were cleaning up data, creating reports, and giving directors insight into people data so they could make well-informed decisions.
I was in charge of coming up with effective ways to reduce clients energy usage while keeping an eye on the environment and costs. I actively participated in the business analytics procedures of the company by gathering information, evaluating data, and making recommendations for improvements. I was also a major contributor to the creation of customers final reports.
